Top 5 Personalization Apps in Egypt: Q2 2025 Performance

In the second quarter of 2025, the personalization app market in Egypt showcased diverse trends across the top five apps. Here's a closer look at how these apps performed on a unified platform, combining both iOS and Android data.

Find Phone Anti-theft No Touch from Esame Marketing Limited saw a mixed performance. Weekly downloads started strong at 62K but gradually declined to around 7.6K by the end of June. Revenue peaked at $7 in early April, with no significant earnings for the rest of the quarter. Active users fluctuated, starting at 139K and closing the quarter at approximately 134K.

Zipper Lock Screen Wallpapers by Lutech Ltd experienced a steady growth in weekly downloads, peaking at 53K in early May. Revenue showed small yet consistent gains, with a peak of $12 at the end of June. Active users increased from 35K to nearly 69K, indicating a growing user base.

ThemeKit - Themes & Widgets demonstrated a consistent download rate, starting at 45K and ending at 11K. Revenue was stable, hovering around $5 to $19 throughout the quarter. The app maintained a stable user engagement, closing with 59K active users.

WidgetKit-OS18 Themes & Icons showed an interesting trend with downloads beginning at 38K, dipping mid-quarter, and recovering to 32K by the end. Revenue remained modest, peaking at $12 in mid-April. The app's active user base remained relatively steady, ending the quarter with 45K users.

Themes - Wallpapers & Widgets also from Lutech Ltd, saw a significant increase in downloads, reaching a peak of 41K in late May. Revenue experienced a notable spike of $28 in late May. Active users showed a positive trend, increasing from 30K to 42K over the quarter.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the personalization app market in Egypt. For more detailed analytics and trends, visit Sensor Tower's platform.